Official blog of Clark's Blogging for Journalists class, Mass Communication department

Thursday, January 30, 2014


Your attention span is about this
So writing for a blog should be too.
Otherwise your readers' eyes will go
So how do you write well for a blog?
Nothing new, just more emphasis.

  • Short words, 
  • short sentences, 
  • short paragraphs.
  • Grab readers' attention with a strong first sentence
  • Get to the point
  • Break up longer blogs of copy with things like bullets, or caps, or bold face type
  • Be specific with details
  • Have fun (did you ever see that point in previous instructions on writing?)
Read these 12 tips from Writers' Digest
Read this in depth analysis from ProBlogger
Read tips from author of Blogging for Dummies about

Post something on your blog, about how you're going to write for your subject, addressing your readers.

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