Blogging is 20 years old. Facebook 10. Twitter going on 8.
Wow.
Here's an evaluation and comments on blogging by pioneers in The Guardian.
Official blog of Clark's Blogging for Journalists class, Mass Communication department
Thursday, January 30, 2014
Blogging turns 20
expectations
Your attention span is about this
short.
So writing for a blog should be too.
Otherwise your readers' eyes will go
elsewhere.
So how do you write well for a blog?
Nothing new, just more emphasis.
short.
So writing for a blog should be too.
Otherwise your readers' eyes will go
elsewhere.
So how do you write well for a blog?
Nothing new, just more emphasis.
- Short words,
- short sentences,
- short paragraphs.
- Grab readers' attention with a strong first sentence
- Get to the point
- Break up longer blogs of copy with things like bullets, or caps, or bold face type
- Be specific with details
- Have fun (did you ever see that point in previous instructions on writing?)
Read these 12 tips from Writers' Digest
Post something on your blog, about how you're going to write for your subject, addressing your readers.
Blogging jobs open
Read this story about the Washington post.Hiring Bloggers
Wednesday, January 29, 2014
Tuesday, January 28, 2014
Are you my type?
Doesn't matter what you post if people can't read it, or if it's hard to read. Your job is to make it easy.
1. Read:
http://blog.fonts.com/2012/02/07/10-web-typography-trends-to-watch-in-2012/
2. How does the type measure up on your blog? One good thing, one weakness? Post in comments below, by 5.pm. Wednesday, Jan. 29.
Clark’s Guide to
Readable Typography for Blogs
(Or anything, for that matter)
1. Serif—Easiest to read
2. Sans Serif—harder to read the smaller it is or the more of it there is
3. Most body type should be about 12 point in size
4. Script is hard to read--invitations only
5. Italic is hard to read
6. Only center type
On Invitations,
Or Titles, not
On most material
7. ALL CAPS IS HARD TO READ
8. REVERSE TYPE
should be at a
Minimum
And bold
Minimum
And bold
And small san serif
is hard to read
As is colored type
on reverse
is hard to read
As is colored type
on reverse
10. Screens can make type hard to read
Especially over sans serif
Or heavy and colored screens
11. Weak colors disappear
12. Colored type isn’t as effective
As black type, or dark type on a light background
As black type, or dark type on a light background
13. Don’t Mix Lots of Type Faces
14. Stick with a few
that are compatible
Thursday, January 23, 2014
Today's other assignments
- Your blog is up
- Add profile and photo
- Follow BlogblogUCO and Coffee with Clark
- email link of your blog to tmclark44@gmail.com
- By end of class today
- From previous assignment (10 in 20), or elsewhere, for Tuesday Jan. 28, have two blogs selected, urls, and titles written on a piece of paper to hand in at start of class, that you might want to adopt for study.
Find 10 in 20
Find 10 in 20 and evaluate one
blogoklahoma.com and to
http://technorati.com/blogs/top100/
http://www.blogher.com/network
http://www.bloggersblog.com/blogalistlinks/
1. Find ten blogs of interest to you. Copy links to your blog.
Write a two paragraph evaluation of the blog, addressing the following ideas:
- What are its strengths?
- What ideas about blogging and your blog do you get from it?
- What are its weaknesses and how could be improved?
List by end of class today. Comment by 5 p.m. Friday, Feb. 24
Thursday, January 16, 2014
Blog ideas and set up
Ideas and tutorial
Ideas for your blog
Then view this tutorial
Comment below about the article Ideas for your blog by 5pm Monday, Jan 20.
Try to have your basic blog set up, or wait till we do it together on Tuesday, Jan. 21.
Tuesday, January 14, 2014
Blog assignment one
Welcome, get busy, Spring bloggers--Due Thursday
http://trends.e-strategyblog.
http://www.nielsen.com/us/en/
2. Read the Intro and part One of this link by Thursday.
http://technorati.com/social-
3. What have you decided for a title for your blog?
4. Do you have a separate gmail account yet?
5. Once that is set up, become a follower of this blog, and Coffee with Clark.
6. Assignment: In the comments section below, post a two sentence comment about what you think the state of blogosphere 2012 means to media today, by 5 p.m. Aug. 21.
7. Assignment: view this blog, before 5 p.m. Aug. 21: Blog tutorial
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